Josh Long is an entrepreneur with an MBA from the Craig School of Business that was focused in entrepreneurship.

While in grad school he attempted to launch a medical software company in 2003 in the wake of the ‘Dot-Bomb’ and industry meltdown in the tech world.  Knowing less than nothing about launching a business, even with his handy dandy MBA on the wall, he couldn’t get the venture to profitability fast enough to sustain it and put it on the shelf in early 2004.

He was then thrown into the Mortgage Business in 2004 on the downslope of the biggest refinance boom in the history of the World while still licking his wounds from the failed software venture. This time though, he realized how little he actually knew and proceeded to pursue every ‘guru’ under the sun that appeared to be more successful than he was, which was obviously everyone. He learned so much and became so proficient at implementing to get results that he was asked to be a business advisor for one of his mentors, Dan Kennedy and then a consultant with and the Director of Marketing for Chet Holmes International.

In the process over the past five years of study and work, he invested $75,000 in a post-MBA education with every guru, coach and trainer you can name and a very significant realization was made… there’s too much information in this world to sift through and it all consumes time and money to go through it.

So what do you do?

Obviously you need outside input because as Einstein so eloquently stated, We can’t solve problems by using the same kind of thinking we used when we created them. The solution is then to be very selective and very critical of what we let in and study because life isn’t about building a business or learning the latest trend or strategy, it’s about the freedom we get after we build the business and structure it to serve our goals and desires. In addition to being selecting, it’s crucial to be a massive implementor of that which you do study so you get to your goal as fast as possible.

Why work with a company Josh has built?

He has a gift in taking complex ideas and problems and breaking them down into step by step processes that are clear and easy to implement and get you to the results you want as fast as possible. He does this so well that we built our business on these proven processes and everything we do for our clients is guaranteed.  Because of this, we typically get paid simply out of the new profits we create for you and can reduce your risk as much as possible and align our goals 100% with yours creating a true win-win relationship.

With his wealth of knowledge and experience, Josh gives back through teaching the Business Plan Writing and Opportunity Assessment and Feasibility courses to Entrepreneurship majors at Fresno State.  There he is able to share what he’s learned that works and all the mistakes of what doesn’t work to future entrepreneurs so they are empowered to succeed.